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Circular economies — models of production and consumption that put an emphasis on sharing, reusing, repairing, refurbishing and recycling — are a beautiful idea, but where to begin? In India, an aspiring young policy analyst is working on a platform that will connect researchers and experts in circular economies to designers, manufacturers, vendors, and consumers. Circular Alternatives aims to act as a databank for everyone who wants to launch into redesigning products: it’s a peer network for collaborations and discussions; a one-stop shop to learn, develop and scale up your ideas through lab and financial support, better market access, and opportunities to connect. The result, she hopes, will be a considerable uptake in circular products, with all the benefits they bring: affordability for households, less waste going to landfill, better resource efficiency, and reduced extraction and carbon emissions.

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