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Jyoti Meena, based in the Netherlands, is on a mission to revolutionize the fashion industry by empowering consumers to make sustainable choices. Recognizing the lack of awareness surrounding the environmental impact of fashion purchases, Jyoti founded ConsciChoice, a groundbreaking browser extension that provides sustainability ratings, environmental impact assessments, and alternative suggestions from eco-friendly brands. With a deep understanding of the ecological damage caused by unsustainable consumption patterns, Jyoti is dedicated to educating and inspiring individuals to make planet-positive fashion decisions effortlessly.

Having personally experienced the guilt of mindless consumption, Jyoti is driven to make a difference by promoting sustainable consumption and supporting local eco-friendly brands through ConsciChoice. By enabling online shoppers to make informed and responsible choices, Jyoti aims to reduce environmental impact and contribute to global sustainability efforts. Join Jyoti and the ConsciChoice team in creating a more sustainable future through conscious consumerism.

Project stage
Prototype stage
Type of business
For profit
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