Adolfo Martin Vidal Ruiz

Adolfo Martin Vidal Ruiz, hailing from Mexico, is the Visioneer mind behind Celal-Mex, a groundbreaking initiative addressing the dual challenges of massive pineapple waste and the scarcity of eco-friendly materials in industries such as diapers. By harnessing the potential of pineapple waste as a valuable resource, Celal-Mex converts it into sustainable cellulose, starch, and phytochemicals, offering a green alternative to conventional materials across various sectors. Adolfo's mission is not only to combat environmental pollution and resource depletion but also to significantly reduce greenhouse gas emissions in an overlooked area of Mexico. Through Celal-Mex, Adolfo aims to drive the transition towards a regenerative and circular economy in his country, benefiting southern Mexico by creating a new revenue stream for pineapple farmers and advocating for a sustainable future on a global scale.